I think the approach of giving it a fabric look and feel will be huge for the non techy consumer market appeal. This device looks like something that I can put on and relax on the couch with. The other VR headsets I've seen are much more of a "strap this hard plastic gadget to your head" feel.
The difference is Google Daydream is really making the fabric texture very, very obvious. It almost looks like a soft American Apparel tshirt or something like that: http://i.imgur.com/F2iR3nm.png
It's quite a nice touch, but it's not evident at all from their marketing material for the most part. It's pretty noticeable if you hold the actual device.
From what we saw from the pictures the material in contact with your skin looks pretty much the same as what Occulus / steamvr has, only the appearance looks different.
Do you think people will come home and sit with screens 5cm in front of their faces after a long day?
Personally I do not know anyone who thinks that wearing a headset like this is acceptable, nor can I see it becoming popular with consumers (eg how often do you see someone with a bluetooth headset for calls on these days). I certainly couldn't see my mum sat at home with one of these on - could you?
Perhaps my perspective is biased by where I am (the UK).
I agree. But isn't this limited by the fact it runs from a phone? Otherwise Oculus and whoever else are wasting their time developing custom hardware, no?
Of course it's limited, but it beats the high-end solutions in other metrics (I'd guess price (if you aren't buying a phone just for it), weight, computer requirement, cabling) so there's going to be a market if it manages to work otherwise. The high-end solutions require quite a big commitment in comparison.