This is really sloppy. Altruism is also the basis for Altruistic Punishment which can promote some of the most vicious behavior that humans are capable of. Social systems are much more complex than this simplistic reductionism.
But if you can convince people that there's just one simple way to be (instead of reacting to the situation at hand) then you can sell more self help books / appeal to a simplistic view of emotions where some are 'positive' and others 'negative.'