> How is sunsetting Answers related to mismanagement?
Considering that oath is an ad company and Answers is among the top results for many Google searches and most of the Answer traffic probably is read only this is weird.
Answers users give an intent what they are up to, which allows targeting ads based on that topic. Having mostly readily traffic means that infrastructure can be efficient ...
So yeah, manageqment didn't handle the position well.
Do ads care about targeting these days? I thought they were more interested in retargeting, where they know who you are and always show the most valuable thing on every site, ignoring what you're actually doing at the moment. This is bad for ad displayers because it means there's no point in collecting a higher value audience.
Considering that oath is an ad company and Answers is among the top results for many Google searches and most of the Answer traffic probably is read only this is weird.
Answers users give an intent what they are up to, which allows targeting ads based on that topic. Having mostly readily traffic means that infrastructure can be efficient ...
So yeah, manageqment didn't handle the position well.