>"I don't see why software startups are any different."
You don't see how a photo-sharing app is different than starting an electric car company?
That's a problem. I also think that's the point of the article: 99% of startups don't need rockstar developers. They aren't doing earth shattering engineering. Most startups need competence and nothing more. If they actually hired on that basis, it would help the eco-system.
We're talking about software. If what you're doing is easy, you're doing it wrong; automate it and shatter the earth under the competition that's still doing it by hand. There are always opportunities for earth-shattering engineering in software.
You don't see how a photo-sharing app is different than starting an electric car company?
That's a problem. I also think that's the point of the article: 99% of startups don't need rockstar developers. They aren't doing earth shattering engineering. Most startups need competence and nothing more. If they actually hired on that basis, it would help the eco-system.