Engineers have a tendency to underestimate anything outside their discipline. "How hard can it be!?"
You would do well to remember that, when looking at an unrelated industry and decided that you, having zero knowledge of that industry, are obviously the best-positioned to completely revolutionize said industry.
Really, the biggest breakthroughs appear to come from someone who mixes expertise in two disparate fields. Expertise in the one field teaches you about the constraints on that field, and expertise in the second field gives you new tools to attack the constraints of the first.
You would do well to remember that, when looking at an unrelated industry and decided that you, having zero knowledge of that industry, are obviously the best-positioned to completely revolutionize said industry.
Really, the biggest breakthroughs appear to come from someone who mixes expertise in two disparate fields. Expertise in the one field teaches you about the constraints on that field, and expertise in the second field gives you new tools to attack the constraints of the first.