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This belongs on "the best of HN" (if such a thing exists) and should be required reading for any aspiring startup founder.

In the online startup community very little space seems to be devoted to methods and tips for researching markets. Perhaps this is an opportunity itself? Someone should research this niche and then start an on online information resource if the demand is there.

(edit: yes, I realize how meta this is)



It may not be as widespread in the 'online startup community', but user-centricity is at the heart of design. (full transparency: I'm a user researcher/strategist who typically does this kind of work for more traditional CPG/service companies and at uxhours.com)




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